Natalia Chaffin Creative

  Professional
Award-winning advertising and web writer
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Last 6 months All Categories
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Keywords

web content
sales letters
blogs
articles
brochures
direct mail campaigns
print ads
press releases
radio spots
television spots
Username: nataliachaffin
Location: United States, NV, Las Vegas

Summary

Speak volumes with five little words. Evoke laughter with the turn of a phrase. Convince others that a truly unnecessary product is as essential to their lives as water. Maybe even save a few lives.

Basically, what I do.

I'm an Ivy League graduate who's been developing advertising and web content for over ten years. My experience covers a number of diverse industries: retail, travel, food & beverage, technology and health care. Whether you're looking for a dynamic sales letter, an SEO web site that maximizes google adwords, or a full branding campaign, I'll deliver.

My services include:

targeted sales letters
SEO web site content
keyword dense articles
keyword dense blogs
brochures
newsletters
print advertising
outdoor advertising
television campaigns
radio campaigns
eblasts
banner ads

I'm also a web designer and can deliver web site content with html tags.

Experience

Skills

Self-rated
Tested More Info
Elance Admission Test
Passed
More Info
Advertising Skills
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Avg.
Business Writing Skills (U.S. Version)
Online Article Writing and Blogging (U.S. Version)
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Avg.
Creative Writing- Fiction (U.S. Version)
Search Engine Marketing
HTML 4.01
English Editing Skills - Chicago Style (U.S. Version)
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Avg.
Microsoft Office Word 2007

Employment

Academy of Art University
2002-Present - Instructor/Course Developer
I developed their online copywriting course and currently teach copywriting and advertising to undergraduate and graduate students online.
SK+G
Date Verified: June 03, 2009
2008-2008 - Associate Creative Director
Oversaw brand strategy and creative development for the Montage Hotels & Resort account. Wrote brochures, coffee table books, print ads, sales letters, etc. ensuring a consistent brand voice was maintained.
Brown & Partners
Date Verified: June 03, 2009
2006-2008 - Writer
Wrote and edited advertising campaigns for numerous hotel, casino and healthcare accounts.
SK+G
2002-2006 - Writer
Developed advertising campaigns for numerous luxury accounts. Wrote direct mail, newsletters, print, radio and television ads.
Arnold Worldwide/San Francisco
1999-2002 - Writer
I created brands for such diverse clients as Macy's and Crystal Geyser Water. I worked with producers and directors to execute television ideas. I wrote print and radio campaigns.
Mulholland Brothers
1998-1999 - PR Writer
Wrote press releases and procured mentions in major publications including Food & Wine, Town & Country and Playboy. Also, wrote product descriptions for brochures.

About Me

Profile Type: Individual
Year Founded: 1998
Number of Employees: 1
A decade of advertising experience packaged into a five-foot-five frame. Natalia began her career as a copywriter at Arnold Worldwide/San Francisco where she built brands for Crystal Geyser Water, Macy's, and Qualcomm. She considers herself a storyteller, behind every ad, brochure, and commercial there is a well-crafted tale designed to pull the heartstrings or scratch the funny bone of targeted consumers. For the last four years, she has woven stories for luxury hotels and upscale restaurants, including Montage Resort & Spa, The Greenbrier,Mirage Resort & Casino, MontBleu Resort, Casino & Spa and Wolfgang Puck Fine Dining Group. Her work has appeared in Creativity, Adweek, and US Ad Review.

Payment Terms

I prefer to use the escrow service. Payment must be funded before any work will begin. Most jobs are completed within one week.

Credentials

Certifications
UCLA , James Kirkwood Prize in Fiction - semi-finalist
Awarded: 2008
Education
SUNY Binghamton, MA in US Cultural History
1995 - 1997
Cornell University, BA Cum Laude in American Studies
1993 - 1995
My Elance URL
 
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Member Since:
Dec 2008
Last Sign-In:
Nov 20, 2009
Last Feedback:
Nov 20, 2009
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