St. John Creative
Former marketer for Google, Sprint, and Whirlpool
Profile for:
Keywords
Username: christopherstjohn
Minimum Hourly Rate: $100/hr
Location: United States, CA, San Francisco
Summary
I'm a freelance writer and creative director. I learned my trade in the advertising agency world, working for giants like Publicis Groupe and Foote, Cone & Belding.
Call it marketing, propaganda, or meme war, my skill set is all about using art to make people do things. Now that expertise is available to you.
You may have seen:
My award-winning advertising work for companies like Google, Sprint, L'Oreal, Microsoft, WebEx, and HP
My articles in business, psychology, and creative industry magazines
My articles on nytimes.com, allbusiness.com, and sfgate.com
Highlights:
Grammy-winner John Legend gave a speech that I co-wrote at Kaplan University in January 2009.
I wrote the cover article for the July/August 2007 issue of Create Magazine.
I created and managed the advertising for the launch of Google AdSense in 2005.
See more at www.stjohncreative.com
Call it marketing, propaganda, or meme war, my skill set is all about using art to make people do things. Now that expertise is available to you.
You may have seen:
My award-winning advertising work for companies like Google, Sprint, L'Oreal, Microsoft, WebEx, and HP
My articles in business, psychology, and creative industry magazines
My articles on nytimes.com, allbusiness.com, and sfgate.com
Highlights:
Grammy-winner John Legend gave a speech that I co-wrote at Kaplan University in January 2009.
I wrote the cover article for the July/August 2007 issue of Create Magazine.
I created and managed the advertising for the launch of Google AdSense in 2005.
See more at www.stjohncreative.com
Experience
Employment
Publicis Modem
Date Verified: October 20, 2009
2007-2008 - VP, Creative Director
At Publicis Modem, I managed the creative for both online and offline marketing for the Wells Fargo consumer credit group account.
The Wells Fargo team, at that time the largest group in the agency, handled several hundred projects a year. Our area of expertise was primarily home equity loans.
Date Verified: October 20, 2009
2007-2008 - VP, Creative Director
At Publicis Modem, I managed the creative for both online and offline marketing for the Wells Fargo consumer credit group account.
The Wells Fargo team, at that time the largest group in the agency, handled several hundred projects a year. Our area of expertise was primarily home equity loans.
Publicis Dialog
Date Verified: October 20, 2009
2001-2007 - Creative Director
For several years, I managed the enterprise and mid-market creative work for Publicis Dialog's Sprint account.
In 2006, I led the team that created the Webex brand advertising and direct work in all media.
In 2005, I managed and wrote the online campaign launching Google's new AdSense product.
I also managed and created online and print advertising for HP, Whirlpool, L'Oreal, Buitoni Pasta, and the Greater San Francisco Ad Club.
Date Verified: October 20, 2009
2001-2007 - Creative Director
For several years, I managed the enterprise and mid-market creative work for Publicis Dialog's Sprint account.
In 2006, I led the team that created the Webex brand advertising and direct work in all media.
In 2005, I managed and wrote the online campaign launching Google's new AdSense product.
I also managed and created online and print advertising for HP, Whirlpool, L'Oreal, Buitoni Pasta, and the Greater San Francisco Ad Club.
St. John Creative
Date Verified: October 20, 2009
1993-2001 - Senior Writer
During the boom, I freelanced for agencies and also worked directly with clients. I often organized and led small teams of freelance creatives.
Agencies: Young & Rubicam, Saatchi & Saatchi, Goldberg, Moser, O'Neil, Foote, Cone & Belding, Anderson & Lembke, Euro RSCG, Hempel Stefanides, Herring Newmann, Miller Kadanoff, and others.
Clients: Intuit, Levi Strauss, Pacific Bell, Pacific Gas & Electric, Novell, Microsoft, Sun Microsystems, eBay, MGM Grand Spa, FatBrain.com, Bamboo.com, OffRoadCapital.com, The Money Store, Sempra Energy, NEC, US West, Safeway, Vicinity, Branders.com, Blue Cross, Janus Funds, Nationwise Auto Parts, 3Com, the YWCA, The Magic Theatre, and many startups.
Date Verified: October 20, 2009
1993-2001 - Senior Writer
During the boom, I freelanced for agencies and also worked directly with clients. I often organized and led small teams of freelance creatives.
Agencies: Young & Rubicam, Saatchi & Saatchi, Goldberg, Moser, O'Neil, Foote, Cone & Belding, Anderson & Lembke, Euro RSCG, Hempel Stefanides, Herring Newmann, Miller Kadanoff, and others.
Clients: Intuit, Levi Strauss, Pacific Bell, Pacific Gas & Electric, Novell, Microsoft, Sun Microsystems, eBay, MGM Grand Spa, FatBrain.com, Bamboo.com, OffRoadCapital.com, The Money Store, Sempra Energy, NEC, US West, Safeway, Vicinity, Branders.com, Blue Cross, Janus Funds, Nationwise Auto Parts, 3Com, the YWCA, The Magic Theatre, and many startups.
Foote, Cone & Belding
Date Verified: October 20, 2009
1992-1993 - Senior Writer
Clients: Pacific Bell, AAA, Citibank, FHP, California Chamber of Commerce, Pacific Bell Smart Yellow Pages, Visa, Novell, Dun & Bradstreet Software, US West, and Free Shakespeare in the Park.
Date Verified: October 20, 2009
1992-1993 - Senior Writer
Clients: Pacific Bell, AAA, Citibank, FHP, California Chamber of Commerce, Pacific Bell Smart Yellow Pages, Visa, Novell, Dun & Bradstreet Software, US West, and Free Shakespeare in the Park.
About Me
Profile Type: Individual
Year Founded: 1993
Number of Employees: 1
Here are my areas of expertise as a writer, with some client examples:
Brand Advertising. Entire WebEx brand campaign in 2006, LifeLine, Cupertino National Bank
Broadcast.AAA, Pacific Bell, Sprint, Free Shakespeare in the Park
Print Ads. MarketWatch, AAA, WebEx, Neonix
Outdoor. YWCA, MarketWatch, WebEx, San Francisco Ad Club
Websites. LOreal, DVW, Sprint
Microsites. TXU, San Francisco Ad Club
Online Banners. HP, Buitoni, Microsoft
Email. eBay, Tealeaf, Microsoft, Buitoni
Video Banners. WebEx
Direct Mail. Sprint, Xerox, Levi Strauss, Pacific Bell
Collateral. Pacific Gas & Electric, Bank of America
Speeches. WebEx, John Legend
Articles. Create Magazine, Hippocrates, San Francisco Chronicle, nytimes.com, allbusiness.com, Comic Relief, The Therapist Magazine
See examples at www.stjohncreative.com
Brand Advertising. Entire WebEx brand campaign in 2006, LifeLine, Cupertino National Bank
Broadcast.AAA, Pacific Bell, Sprint, Free Shakespeare in the Park
Print Ads. MarketWatch, AAA, WebEx, Neonix
Outdoor. YWCA, MarketWatch, WebEx, San Francisco Ad Club
Websites. LOreal, DVW, Sprint
Microsites. TXU, San Francisco Ad Club
Online Banners. HP, Buitoni, Microsoft
Email. eBay, Tealeaf, Microsoft, Buitoni
Video Banners. WebEx
Direct Mail. Sprint, Xerox, Levi Strauss, Pacific Bell
Collateral. Pacific Gas & Electric, Bank of America
Speeches. WebEx, John Legend
Articles. Create Magazine, Hippocrates, San Francisco Chronicle, nytimes.com, allbusiness.com, Comic Relief, The Therapist Magazine
See examples at www.stjohncreative.com
Payment Terms
I prefer escrow projects.
I'm flexible about terms.
Small projects can often be turned around in a day or two. Large projects take longer.
I'm flexible about terms.
Small projects can often be turned around in a day or two. Large projects take longer.
