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Using customer feedback to drive product innovation
A 500 word article that explains feedback as a source of product innovation. Customers can give organisations some great ideas for taking a product forward we just need to ask for feedback rather than fear it.
Storm Insight CEM
Feedback Management Software
Customer Experince Management
Skills: academic writing, article writing, business writing
"Listening and actioning to feedback is more important than the outcome"
Following on from isn't always right article this article should highlight the need to effective process customer feedback and focus less on whether a customer will stay a customer or not. It would be good to keep the customer but it's important to deal with an issue profess...
An 500 word article about the importance of asking for feedback at all customer touchpoints and that often the feedback can be good. Include that organisations shouldn't fear feedback and should put it into perspective ie if you are delivering great service 80% + of the time and people love you product or service...
500 word article - Rewrite Big Data attached article with similar tone and focus
No one has really ever been that interested in data, we’ve happily left it to the IT geeks who work with databases, and when they’ve mentioned what they do whilst making small talk at a party our eyes have glazed over. But this has been steadily changing and...