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I am a consultant who's client is planning on relaunching one of their websites. We need to provide the client with an advertising plan, that takes into account their current traffic, and makes good assumptions on the increase in traffic they can expect, given our plans to redesign and relaunch.
We need someone who can both structure an effective online ad campaign for promoting the site, as well as someone who can help us manage our own ad model, so we can effectively sell ads on the site, and show our plan to do so to our client.
we are looking for someone who has experience overseeing day-to-day management and execution of social media and online advertising efforts, including measurement and analysis of such efforts, and ability to suggest course-corrections.
Well versed in multiple social networking and online advertising sites, and web monitoring and listening tools. Understands which sites are most appropriate based on audience and strategic goals.
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