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We are looking for an experienced PPC & conversion expert with a proven track record of setting up, managing and optimizing Google Adwords campaigns for our business.
We need someone with Google Adwords experience (Google Adwords Certified Preferred) who can creatively and effectively manage and optimize PPC campaigns to generate maximum ROI.
Experience with Yahoo/Bing and Facebook Pay Per Click campaigns is good too.
You must be able to demonstrate and show ability in the following:
- Keyword research & analysis
- Setting up of PPC campaign with targeted ad groups
- Superior Ad copy writing
- Improving quality score of campaign
- Landing page optimization to improve quality score and conversion rates
- Call Conversion Tracking
- Integration with Google Analytics
- A/B split testing
- A/B landing page split testing
- Determine ROI on search marketing efforts
- Collaborate with us to develop primary keywords and ad audience targets
- Create multiple campaigns and manage tr...
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