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I just launched a new digital product at TeachYourselfTheSAT.com, and I am looking for a professional, extremely skilled PPC manager to manage my Pay Per Click campaign across multiple platforms.
The PPC arena in my industry is saturated and competitive, but the people managing the campaigns are awful. You'll see people paying $6/click for search terms that have NOTHING to do with what they're selling, terrible splitting of keywords vs. ad copy, etc.
I'm already quite familiar with PPC strategy, optimization, etc. - what I need is someone who will constantly use their knowledge of both PPC and Google Analytics to find insights into who is buying my product, when, and why, off which ads, and will consistently make changes to my campaigns to enhance their effectiveness.
My starting budget for ads is $5,000 to $7,000 / month, depending on what you feel is appropriate.
You'll start by taking my existing FB, Adwords, and Microsoft AdCenter campaigns and analyzing my keywords, copy, ...
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