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We are developed a "first level" brochure thought for meeting n 1 with a prospect. Its objective is NOT to describe in detail our offer (there are other brochure for that) but to hit a prospect that tipically does not read for more than 20-30 seconds such type of document. We don't want to touch the content but to have the visual/graphical part optimize or even new proposal for that. Please: the brochure MUST respect following constraints:
1) 1 page (front side and ack side)
2) It will be a part of a broader set of one-page cards that will be put in a folder according to the type of prospect we are presenting to. This one is considered a sort of "master card" since it has to give k-messages (flashes) as sort of slogans. The other ones (not part of this job) will deal with our product offer and will be more technical. Text is in Italian but we think it is not a mailn issue. We enclose the current version of the master brochure. Le me describe it a bit:
1) In the upper part of the fir...
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