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We have a list of 300-400 customers and we want to work out their value. They pay a subscription fee every month, so you will have to analyse about 7-8 months of data and work out the average value.
Also, you will get another table of product purchases. If any customers (of the 300-400) have purchased further items, these will need to be added to the lifetime value calculation. Should take about half a day I reckon.
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