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I need 2 or 3 completely different e-mail campaign/offers (varying in graphics, sexiness, simplicity etc) to be designed for a/b/c testing to increase the occupancy rate of a fully staffed, luxury vacation villa rental in Mexico targeting high-end luxury vacation clientele. The basics are in place: a great website, fantastic guest comments, listings and reviews on key websites like Homeaway, Flipkey, TripAdvisor etc.
I might decide to create a specific landing page on the site related to the campaign, then I'll need that to be designed as well. The copy & design needs to impress recipients ASAP, slap them in the face with luxury, gorgeous scenery, gorgeous photos of the place, heart-emoting copy that will give them a visceral feel of what they will experience and have appropriate calls to action. I say appropriate because this is a high-end luxury product so a campaign selling Justin Bieber T-shirts isn't relevant here.
So if you haven't successfully written copy for luxury, hi...
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