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The Marketing Manager is responsible for increasing inbound web traffic using standard marking mediums including SEO, PPC, Affiliate and Email. Our competitive industry requires someone who can think outside the box and find new ways to increase traffic. The candidate must be able to lead a team of both in-house and outsourced members and create a comprehensive long-term strategy to accomplish his or her goals. This role also requires regular and accurate reporting on all marketing initiatives. Prior management experience is required.
Desired Skills and Experience
¿ SEO. Keen up to date knowledge of the SEO world is a must for this position. Today's SEO must be done smarter and more creatively than ever before and this role requires a steady traffic increase of organic results for both head and long tail keywords. Prior experience is a must.
¿ Track and analyze the results of campaigns in real time, and continually make adjustments to optimize performance.
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