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We require a person with extensive experience in offline and online marketing/advertising to write an e-book of around 150 pages, which teaches a set of strategies for promoting online products with offline newspaper ads (mostly classified ads).
The end product should teach a range of copy-writing and tactical strategies that fit the model described. If selected, you will be provided with an in-depth outline of what we would like the e-book to cover.
We expect the e-book to include screenshots relevant to what is being covered, not just text. The product will also have to feature a wide range of case studies, examples and any other elements that are more easily understand with graphical explanations.
Please note: this is NOT a project for someone without extensive background in this field. We are not looking for a writer who will need to research the field. Extensive experience in the areas this product will cover is a KEY and mandatory requirement.
The following are just a FE...
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