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Online Business is looking to promote and do various ad campaigns including email campaign, adwords campaign, telemarketing campaign and viral campaign (linkedin and Facebook)
We are looking to set up campaigns for tracking landing page quality and conversions. Determine which ads are performing, and which are not, providing the information to optimise or cull campaigns.
Identify poor performing pages using techniques such as funnel visualization, where visitors came from. Utilize more advanced features, including custom visitor segmentation and other relevant.
Improve conversions on an ongoing basis to increase ROI.
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