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Part-time hands-on Digital Media Marketing Strategist for International Gay Directory Service.
- Develop, recommend and implement social media strategies for all relevant social networking sites
- Collaborate with team members and other departments to coordinate social media content and initiatives
- Analyze impact and provide reporting for social media programs and campaigns
- Optimize landing pages and user experience on relevant social media channels
- Perform competitive site analysis to identify missed opportunities
- Encourage adoption of relevant social media techniques into the corporate culture and into all of the company's products and services
- Manage presence in social networking sites including Facebook, Twitter and other similar community sites or blogs
- Monitor trends in social media, tools and applications.
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