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We own a health and nutrition website which sells supplements for all ages, gender, and walks of life, including pets. Some examples are vitamins, minerals, weight loss supplements, antioxidants, children's health, sports nutrition, etc.
We are in the midst of re-launching our newly designed website and would like to introduce a revamped category structure in order for customers to be able to drill down to specific categories they're interested in.
We are looking for someone to research, study, and recommend appropriate categories, and if applicable, sub-categories that are keyword relevant. You will ultimately be responsible for the category structure of our new site.
You must have awesome research skills so that you can study competing sites. You should also have some search engine marketing experience as these categories must not only be customer friendly, but also search engine friendly. Knowing how to use keyword research tools such Wordtracker, SEO E...
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