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I need guidance to better establish my company and myself on the internet. Specific strategies need to be developed for Linkedin, Google, Twitter, and other social outlets.
I started my company in 1987, and realized very early on that it costs me five times as much to win a new customer, than to keep a current one. Connecting with our customers is not as simple as delivering a service. I have found it essential that I provide an unique customer experience by proactively anticipating the customers' needs, and working hard to exceed their expectations....each and every time.
The concept of sticky customers is not a new one. It is good for our business and good for the customer. A collaborative relationship leads to a compelling value proposition for most customers......and employees. Sticky employees are essential to our model. Management must be inclusive and open to staff, willing to discuss relevant topics, and most important be able to listen.
I need to communicate the...
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