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We recently installed and integrated the Interspire email marketing software on a dedicated server of 40K+ registered users. We have successfully created an SPF record, implemented DKIM signage, and followed all anti-spam protocols when sending out our campaigns.
We are receiving an open rate less than 3%. We believe there is something fundamentally wrong with our setup, which is more than likely sending our e-newsletters to our users spam box.
We recently hired a provider on Elance who moved our email server records from Godaddy, to our local server. They also enabled SPF, DKIM, RDNS for our domain. Unfortunately, this did not resolve our issue and we are still seeing an open rate, less than 3%.
Therefore, we're currently seeking another Interspire expert to assist us with increasing the open rates of our e-newsletters. If you have worked with Interspire and can assist us with increasing our open rates, please bid accordingly.
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