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I run a service-based business and need some recommendations regarding how to go about marketing it online.
Specifically, keyword research/suggestions and rough marketing suggestions.
For example, suggestions regarding the best way to begin marketing given the target market and possible keyword matches. Youtube? Facebook Ads? Google PPC?
I can provide some initial market research results regarding target market gender and age, business details, etc.
I'd like to receive a brief report with the following:
Keyword suggestions, including CPC, volume, any other pertinent data
Outline of a general marketing strategy, where and how to most efficiently target potential customers
We are in the early stages of getting the website up and running so more work in the future implementing or assisting with the marketing plan is a definite possibility.
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