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We'd like to re-do our landing pages.
Below is the brief
Current landing pages:
Issues with current pages:
• Overall: Conversion rates for these pages should/could be greater
• There's no good space for a title
• They look consumerish when we're trying to push a business product
• Pages don't put confidence in the visitor
• No screenshots on the page
• If user doesn't download he has nowhere else to go
What I'd like to see
• Professional looking pages, when you land on them you need to feel like they're modern and done for businesses
• We need a nice clear Title area up top
• We also need space for a small paragraph of text just under the title
• I'm ok with listing the features like we do now though we need to make them look more professional, this looks quite consumer-like, maybe using nicer 'tick' images.
• Emphasis on the price, we're not showing it at the moment though it's an...
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