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Looking for B2C PR experts (FMCG) - 4 mth project Pre-shopping website
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Sales & Marketing > Public Relations Consulting

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  • Posted: Wed, Jun 13, 2012
  • Time Left: Closed
  • Location: London, United Kingdom
  • Client prefers freelancers from:
    London, United Kingdom

    You are still able to submit a proposal for this job.

    The client prefers freelancers from
    a different location.

    You're still able to submit a proposal for this job, regardless of your location.
  • Start: Immediately
  • Budget: More than $10,000
  • Fixed Price Job
  • Elance Escrow Protection
  • W9 Not Required
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We are relaunching a pre-shopping (FMCG) website in July, and are planning B2C PR activities between the month of Sept and Dec 2012, following concerted SEO/PPC and other online activities.

The aim is to drive primary shoppers (usually mums) to the site in order to Save Money, Time and Effort, and to encourage shoppers to change their 'shopper behaviour' in order to reap these benefits. Primarily by making an online list to ensure they benefit from all the best offers from the main uk supermarkets.

10k budget - either spread over the 4 months, or 1 x 'big bang' event/activity.

We are looking to get creative ideas on how best to spend the budget to get the biggest bang for our buck.

We are part of a leading US digital promotions company but still relatively small in the UK.

It is highly likely that if this project is a success, that it will open the door to ongoing activities in 2013.

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Desired Skills
Public Relations
Job ID: 31208879
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