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Our organisation is a national charity, and we publish a quarterly magazine for subscribers. The magazine includes a range of high-quality, semi-academic articles dealing with early childhood issues, with an emphasis on infant mental health, infant development and healthy parent-infant relationships. The magazine also includes industry, community and organisational "news".
We require assistance to develop a comprehensive publishing strategy to take our in-house member publication to the next level of a successful, sustainable and viable publication in its own right.
The document will serve as a broad plan and proposal to guide our Board and staff in the development of our publication. The document will need to be approximately seven pages (give or take) and contain some specific content, including:
~ a clearly articulated focus/ vision for the magazine
~ recommendations for more clearly defining our target audience(s) & readers (with a clear rationale for this recommendation);
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