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My company produces children's licensed (Spiderman, SpongeBob, etc) wall decorations such as framed 3-dimensional art, foam decals, kids' embellished paintings. I have a potential customer that only sells wall decorations for adults. I need to write a market research report on why they should carry children's products, backed by FACTS and market research. They want to know what percentage of decor sales nationally is for children. How fast is the childrens' segment growing vs. the adult segment. Are there any recent or upcoming changes in the market that would accelerate sales of childrens' décor? What are their competitors (Target, K-Mart, Kohl's, JC Penney, Ross Stores, TJ Maxx/Marshalls, Home Goods, Bed Bath & Beyond) selling in children's wall décor and at what prices? What percentage of their competitors' retail space for wall décor is dedicated to children's product? Report must include photos from visits to aforementioned competitors including photos of the children's s...
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