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Marketing Plan/Research for catering company: High-end, successful, catering business seeks help with developing marketing strategy in order to grow business in off-season (summer) months. Current clientele typically hosts high dollar events in winter/fundraising season. Business needs to determine how to target additional clientele. The business has over 15 years of service. New clientele is typically acquired through referrals/word of mouth. Business has strong brand and a website with average SEO. Further details on business will be provided upon job award. Previous experience with restaurant/catering industry required. Please include in proposal what deliverables are included in marketing plan and pricing.
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