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You'll be acting as a brand manager/liaison on various social web platforms while we focus on growing thought leadership and employer brand for our client, one of the largest OEM manufacturer of Electronics. Initial engagement is for 6 1/2 months, part time 20-30hrs per week, beginning mid-September. Possibility for 12-month extension if client renews with our agency.
Heavy focus on B2B social media tactics and a B2C approach in helping attract top engineering and managerial talent to the organization.
Radian6 engagement console will be used (training available) to manage content pushes, and you'll be working with our strategist/analyst who will be tracking metrics, helping provide course correction, and reporting to the client once monthly.
We will create a content calendar with the client defining subject matter, and 2-3 original blog posts (~500 words) and 1-2 repurposed posts will be published each week. Topical outline and/or drafts for posts will come from SME's within the ...
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