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I operate a small web-based retail business and associated blog. I'm currently looking for a part-time assistant to help design and implement an online advertising and marketing campaign involving both paid and organic search marketing. I'd also like someone familiar with setting up and managing affiliate programs. Experience with backlink creation a big plus.
- Collaborate with team members to improve site performance, develop primary keywords and target ad audience targets
- Create multiple campaigns and manage traffic, customer acquisition and conversion through the channel
- Review and analyze company website for areas that need to be detailed or improved
- Perform daily account management of pay-per-click (PPC) accounts on Google AdWords, Yahoo/Bing and other search platforms
- Generate new paid search campaigns, ad groups and accounts, and aid in the creation of new paid search marketing initiatives
- Monitor campaign results ...
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