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1. PPC Keyword Research and Campaign creation using only Phrase and Exact matching.
2. Setup conversion tracking.
3. Writing new ad text.
4. Use first line extension ads
5. Set up Link Ad Extension
6. Campaign Settings setup to use Split Testing of Adverts (NOT using Optimise)
7. Link Adwords and Analytics accounts for additional analysis on bounce rates, time on page, visitor flow, etc. All valuable metrics in helping establish what's working in our Adwords account.
I can have the landing pages created...
- Collaborate with team members to improve site performance
- Perform daily account management of pay-per-click (PPC) accounts on Google AdWords, Yahoo/Bing and other search platforms
- Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives
- Monitor campaign results
- Evaluate search results and search performance across the major search channels
- Research se...
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