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Currently I have a programmer reconstructing a website for me and I need a press release written to announce it.
The website is a leads database of 15 million U.S. business leads that small business owners can use to get new clients. Our leading competitors charge $80-$500/month for membership, but ours will be free for the next several months. Additionally, our competition limits monthly downloads and then charges outrageous amounts for leads over their monthly limits. We allow our users unlimited leads.
There is no difference in quality between their leads and ours; we have the same list. The "big deal" in all of this is we are offering free membership and allow completely unlimited downloading until April 2010, potentially saving our clients hundreds or thousands of dollars if they make the switch to our company during our beta release.
We are doing this through a beta release program. Membership will be free and we will not even be requiring payment information for new users ...
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