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This private research study will focus on a company that has a global market presence. The research will identify the company and its strategy for conducting business in the global market place. Components of the paper will include but not be limited to the following:
• Company's strategy for conducting business on a global scale. The analysis of the company's strategy will include an overall assessment of its global strategy, marketing, service, and quality strategies and its success in developing its global brand.
• The company's use of technology to conduct its global business.
• An analysis of the company's strengths, weaknesses, opportunities, and threats relative to its ability to successfully compete in the global market.
• The company's financials (i.e. how successful is the company in the global market place, both within its industry (financial ratio comparisons), and in its chosen market (market share).
The research will have a minimum of 15 pages. Appendices, title pa...
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