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Polarisoft is a specialist project and portfolio management office (PMO) consultancy and we work with some pretty big clients helping them add structure to their businesses.
We have a number of prospect/cusotmer persona we want to bring to life through design. We want to do this because:
- we want to help our team think about prospect/customer needs all the time
- we want external partners to think the same way as we do about our customers/prospects problems
- we want to introduce them into our office to remind us to think like our customers
We will be identifying the characteristics for each of the personas:
1. Chief Information Officer
2. Chief Executive Officer
3. Chief Operations Officer (still debating this one)
4. Project Management Officer Manager (PMO)
5. Head of Procurement
We will define:
1. Summary of role within a company
2. Who they report to
3. What are their goals
4. What are their pain points
5. What is their holy grail (one thing that would make them uber ha...
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