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The client has made the following changes to the job.
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a different location.
I had someone write this sales letter for my book:
Don't look at the format, just the text.
I need to IMPROVE IT 150%.
Can you do it?
I would like to sell 1.2 million copies of it.
Since the time of the writing of that letter, I've partnered with Children's Hospital Los Angeles, so part of the proceeds go to them as donations.
Now, here are a couple of elements to consider extra:
1) This article has important facts to add to the sales letter:
2) See the attached proposal. It contains also lots of elements that can be used on the sales letter.
Basically, my goal with your sales letter is:
- to majorly improve the existing one and
- to sell the book to any soccer person (mom, player, fan, coach) that reads it.
It has to be THAT good.
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