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Bid invited for a SEO/SEM specialist.The incumbent should have a strong understanding of mobile marketing, online marketing, social networking, Google AdWords and Analytics.
1. Have strong knowledge of and familiarity with social media (Facebook, Twitter, YouTube, blogging);
2. Have strong knowledge of and familiarity with SEO (search engine optimization) and SEM (search engine marketing), including Google AdWords and Google Analytics;
3. Have good understanding of the current mobile movement and the technologies involved, including the SOLOMO (Social, Local, Mobile) impact on the local businesses;
4. Develop strategy and give recommendations for e-marketing (i.e. SEO, SEM, online social networking sites, blogging, eblasts);
5. Provide measurable results and analytics for all work done, and, based on analysis, adjust all campaigns for optimal results;
6. Research and be aware of online trends and competitors' online presences;
7. Must have excellent verbal and written...
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