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There are 3 "Phases" to the overall project and I have posted them as three separate projects (each is a continuation of the prior one). I will not accept bids from anyone who does not bid on all 3 Phases. There may also be a later "Phase 4".
The Phase 2 of this project includes Milestones C – F and is a design that can run both (1) "Pre-tests" (implemented in Phase 1) AND (2) "Primary Studies" (described in more detail below) with an Administrtative Dashboard that can configure and manage them (plus allows for relevant data file exports as CSV files).
In Phase 2 the "Halfway Point" for the Shopping Experience will be tracked. It is the moment in time that the user placed the second item into the Shopping Cart. This is most relevant for a "Within Subjects" experiment where the type of banner ads seen by the same participants are changed as soon as the "Half Way Point" is achieved.
The "Primary Experiment" mostly consists of these steps (mostly implemented in Milestone C):
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