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My business is primarily an online coaching and training company that teaches small business owners in the health and well-being industry how to develop and implement a marketing plan for their salon.
I have written a 20-page 'how to' report that now needs a skilled editor for the final polish before it goes to design.
This report is for a specific target market within the health and well-being industry and while the marketing process does not change, the examples, writing style, and context of the report need to reflect an understanding that the reader is a novice marketer and therefore needs a simple, easy-to-understand approach to the content and language.
This report has been written following a particular (and proven) marketing formula and I would share the appropriate information for background to this approach.
I am also seeking advice on sections, topics, headings and examples that might be missing / or could be changed that would add value and persuasiv...
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