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My business is primarily an online coaching and training company that teaches small business owners in the health and well-being industry how to develop and implement a marketing plan for their salon.
I have written a 15-page (incl covers and copyright page) 'how to' e-book, which is primarily a set of guidelines and instructions that outline 1) how to plan an annual marketing calendar for your business and, 2) how to plan a promotional campaign. The templates that are included in the e-book follow a critical path/Gantt chart approach using Excel spreadsheet.
I now need a skilled editor for the final polish.
This e-book is for a specific target market within the health and well-being industry and while the marketing process does not change, the examples, writing style, and context of the report need to reflect an understanding that the target market is a novice marketer and therefore needs a simple, easy-to-understand approach to the content and language.
I am al...
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