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The client has made the following changes to the job.
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We are a commercail printer that does well with certain proddcut types and in certain vertical markets. Cold calling is not giving us the results we want. We need to find those that are in our "sweet spot" and contact them via mutiple mean's i.e. direct mail; email; associations; web groups etc. We need help with the starategy as well and implementing a tactical plan.
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