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I need to build a shopping website that operates as a search engine similar to Google, Yahoo, etc. but instead of searching webpages, it will only need to search a database full of ads from merchants. The advertiser will enter his text ad just like google, but will include his logo and a banner ad that will pop up when a person hovers over the text ad. We will need to have a number of categories with one deep in sub categories. The consumer will be able to search for products using keywords or the category. We will basically be selling keywords as we will limit each advertiser to one ad per keyword per site (or page) and limit the total number of ads per keyword. For example: Keyword "las vegas hotel" may have only 500 ads in the results. Once a keyword is sold out, anyone wanting that keyword will be put on a waiting list. All of the ads will be priced on a flat rate basis. On the results pages, all ads must rotate as they are clicked. This means that when an ad is clicked, it will...
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