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YupiiRun [obscured] is a Portuguese start-up that dedicates itself to the creation of running training programs with musical background, and personal trainer's voice, in a MP3 format, to be commercialized in the Internet.
At this moment, we found ourselves in a product development stage and we hope that by the beginning of September of 2009 we'll be able to launch our brand internationally, as well as our training programs.
Meanwhile, we created a Facebook page, [obscured] /YupiiRun, and a Twitter page, [obscured] /YupiiRun, that devotes to:
- engage fans/followers
- promote free downloads of our free training demo
- set YupiiRun in terms of brand values
- know our target needs
- listen to our target opinions
Beyond this, we have our website, [obscured] , where anyone can download our free training demo, and give their opinion about our product, fulfilling a on-line questionnaire.
- 1000 new YupiiRun facebook fans ( [obscured] /YupiiRun)
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