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Write 3 informative 500 words posts covering the given topic (exposed to the winner) within the Health & Care niche.
Typically these are educational pieces designed to help people make decisions and find answers to questions related to the topic.
Goal #1: to inform users who are seeking to learn about the topic and who have specific questions in mind related to the topic. The purpose is getting traffic, links and shares. Tip: include a couple of fact or details to give the piece depth.
Goal #2: written with SEO in mind, I'll provide with main keyword and LSI keywords for each post.
Style and Tone
The style must come across as insightful, conversational, actionable and light-hearted to make it entertaining and actually read-worthy. Tip: avoid fluffy lead-ins and cliched "filler text."
Think about the audience (people seeking to learn about the topic and get their questions answered) and try to "connect" with the audience by using empathetic statements.
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