Market Trends

April Elance Online Work Index: Open Source On The Rise

Elance, the leading site for online work, today releases its April edition of the "Elance Online Work Index", ranking the hottest skills in-demand on the Web today based on data from more than 100,000 jobs posted on Elance over recent months.

The April Online Work Index reveals that IT and marketing skills continue to dominate the online work landscape as the Top 10 graphic clearly demonstrates.

Beyond the general demand for technology and marketing skills, businesses are clearly chasing domain expertise in open source technologies, help with delivering world-class user experiences, and insiders with savvy working with social media.

  • Open Source on the Rise: The overall trend of businesses migrating to open source technology solutions is stronger than ever with PHP (#1) programming now topping the Index followed closely by MySQL (#2). Demand grows for a variety of other open source skills including Joomla (#18), Drupal (#48 - up 10 spots), osCommerce, (#49 - up 20 spots), Ruby on Rails (#73 - up 27 spots), and Linux (#74 - up 13 spots).

10 Ways To Produce A Winning Blog

According to Technorati, a leading authority on the so-called blogosphere, there are more than 100,000,000 blogs that have launched since 2002. Yes, you read that right. One hundred million. But let me be honest. It is my (admittedly) unscientific opinion that 95 percent of blogs on the Web today range from generally mediocre to digital train wrecks.

Great blogs stand out because they have great content. It’s why you bookmark, subscribe to RSS feeds, and generally come back for more. If you want to take your material to the next level, you’re going to have to pay attention. Get ready to take notes — we have a lot to cover.

Let’s look at some of the basics of creating a winning content strategy:

  1. Determine your publishing frequency. Different blogs have success with different publishing schedules, but the key to this equation is to remain as consistent as possible. Elance user Tim Ferriss crafts no more than two-to-three posts a week on his blog, while sites like the uber-popular TechCrunch publish five-to-ten new posts everyday. While there is no definitive answer for how many times a week you should post, just remember that as unpredictable and fickle as blog readers may be, when it comes to frequency, they appreciate consistency.

Elance Online Work Index: February 2009 Hiring Trends

Elance is pleased to release its first installment of the “Elance Online Work Index”, a composite index based on job posts and skills data drawn from 100,000 jobs posted on Elance over recent months.

The Elance Online Work Index reveals that businesses are actively pursuing candidates who have design, computer programming, technical, online marketing, research, writing and administrative skills. Companies that are hiring online professionals to supplement existing staff are seeking expertise in Graphic Design, PHP, MySQL, Article Writing, HTML, Adobe Illustrator, WordPress, Photoshop, Flash, Search Engine Optimization and Blogs.

With shrinking budgets and growing work loads, marketing and IT departments are increasingly turning to online work as an alternative to hiring full-time. Online work allows businesses to connect with independent professionals to get their work done while maintaining flexibility. In February, companies posted 23,000 new jobs on Elance, building on the 250,000 jobs and $100m worth of online work posted on Elance in the last 12 months.

Notable hiring trends surfacing in February’s Elance Online Work Index include:

Reach Your Target Audience With Social Media

You no doubt are thinking about leveraging Digg and StumbleUpon to reach your target audience, but have you heard of, or a vertically-oriented social media site like  The social media arena is rapidly changing, with new entrants and opportunities sprouting up, and so we asked Chris Bennett, an internet marketing expert and a friend of Elance, to discuss some of the newest and growing social media sites best suited for viral marketing … and more importantly, tell you how you can use these outlets to reach your audience. and are incredibly popular social media sites.  They can help you find your target audience and drive massive traffic to your website… but there are also other games in town.  Let's take a look at a few other social media sites you may want to consider as sources to drive traffic and build relevant links for your website:

16 Must-Have Online Tools for Freelance Programmers

With the number of free plug-ins, toolbars, applications and other widgets ever increasing, you may wonder which ones are really worth your time.

As a freelance programmer, the last thing you have time to do is research online tools – so Elance did it for you. Check out our list of 16 online tools that may help you save time and increase quality.

7 No-Brainers for 2009

Start this year off right – revisit your goals, set new targets, and create a plan to grow your business. Here’s a reminder of the ways you can improve your existing services, grow your capabilities, and creating meaningful customer relationships in 2009.

Stay in touch with potential customers.
Follow-up is critical at all times, but especially during the sales process. Work hard to sell the quality of your work and service and communicate effectively and you’ll win more jobs. Stay on top of every proposal and respond quickly to questions or request for samples.

9 Technologies to Watch & Get Involved With in 2009

Barry Moltz is back and he's sharing his expertise on the technology trends to watch out for in 2009.  If you're feeling overwhelmed with the number of new gadgets and websites that are popping up everywhere - check out this article to help you decide which to watch this year:

9 Technologies to Watch & Get Involved With in 2009

Barry Moltz is back and he's sharing his expertise on the technology trends to watch out for in 2009.  If you're feeling overwhelmed with the number of new gadgets and websites that are popping up everywhere - check out this article to help you decide which to watch this year:

Help Your Small Business Survive and Thrive in 2009

We asked Barry Moltz, a widely recognized expert on small businesses, for tips on how small businesses can thrive in today’s economy. Barry’s tips are based on his hands-on experience as a small business owner and his research as a professor and published author. So whether you’re a provider on Elance or a employer, you’re sure to get a lot out of these tips:

I often joke that the original title of my first book was: “The Worst They Can Do is Eat You! Surviving Your Business during Tough Times”. That title seems very appropriate today as we head into a very tough part of the economic cycle.

How do we survive and thrive in 2009? Check out these 10 tips:

Don't Miss a Beat During the Holidays

The holidays are upon us – a chance to rest, relax, and spend time with family and friends. But how can you fit in the fun when you’ve got your business to run? That’s where Elancers come in. Elancers can help your business stay on track and even get a jump on the competition during the holidays.

Below is a list of projects you can hire an elancer to help you stay productive:


Subscribe to RSS - Market Trends