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The Digital Marketing Mixer Sneak Peek: Fire-up Your Digital…
Join us as our own Ann Handley hosts our Digital Marketing "Mixologists" in this online conference sneak peek. What exactly is a Mixologist? They are the ambassadors to our upcoming October …
MarketingProfs
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1 hour
Free
MarketingProfs
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The Digital Marketing Mixer Sneak Peek: Fire-up Your Digital Marketing Strategy
Free
1 hour
Go to Course
Join us as our own Ann Handley hosts our Digital Marketing "Mixologists" in this online conference sneak peek. What exactly is a Mixologist? They are the ambassadors to our upcoming October 21-22 in Chicago. Watch these resident experts as they show you how the unique sessions at the Digital Marketing Mixer will solve your most challenging digital marketing problems. You will grab solid take-aways to fire up your digital marketing strategies and ultimately increase sales and revenue. Mixing it up with the best minds in the business has never been more fun or productive. You can replay the original broadcast right now to help you decide whether this event is right for you.
MarketingProfs
MarketingProfs has live and recorded content from the best marketers in the field.
JavaScript Road Trip Part 1
An introduction to the very basics of the JavaScript language. Build a foundation of JavaScript syntax and learn how to use values, variables, and files.…
Code School
Free
Code School
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JavaScript Road Trip Part 1
An introduction to the very basics of the JavaScript language. Build a foundation of JavaScript syntax and learn how to use values, variables, and files.
Code School
Code School is an online learning platform that teaches a variety of programming and web design skills. Its courses combine educational videos and browser-based coding challenges, making for a fun and interactive learning experience. Courses range from beginner to advanced levels and incorporates rewards and badges as you learn.
How to Build a Startup
Learn the key tools and steps to build a successful startup (or at least reduce the risk of failure). An introduction to the basics of Steve Blank's famous Customer Development process, where ent…
Udacity
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1 month
Free
Udacity
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How to Build a Startup
Free
1 month
Intermediate
Go to Course
Learn the key tools and steps to build a successful startup (or at least reduce the risk of failure). An introduction to the basics of Steve Blank's famous Customer Development process, where entrepreneurs "get out of the building" to gather massive amounts of customer and marketplace feedback, and then use that feedback to continuously iterate and evolve their startup business models, improving the chances of success at every step.
Udacity
Udacity's goal is to democratize education. Free registration with email or Facebook is required.
Beginner's Guide to Concept Sketching
We'll start off by learning what concept sketching is and where it fits into a creative pipeline. We'll then begin exploring how we can utilize concept sketching as part of the pipeline on a…
Digital Tutors
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1 hour 31 minutes
Free
Digital Tutors
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Beginner's Guide to Concept Sketching
Free
1 hour 31 minutes
Go to Course
We'll start off by learning what concept sketching is and where it fits into a creative pipeline. We'll then begin exploring how we can utilize concept sketching as part of the pipeline on a number of different types of projects. From a logo to a layout and even a character or environment design, concept sketching can take a number of different forms and we’ll learn a little about each of them. We will wrap this course up by learning a few things that you can implement in order to be a more successful concept sketcher. This series of step-by-step videos were developed with artists new to concept sketching in mind so we will be moving at a steady, easy-to-follow pace making sure you understand terms and basic techniques.
Digital Tutors
Learn to use the software that makes films and video games.
Try jQuery
Learn the basic building blocks of jQuery 2.0 and enjoy new video tutorials for beginners with related programming challenges.…
Code School
Free
Code School
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Try jQuery
Learn the basic building blocks of jQuery 2.0 and enjoy new video tutorials for beginners with related programming challenges.
Code School
Code School is an online learning platform that teaches a variety of programming and web design skills. Its courses combine educational videos and browser-based coding challenges, making for a fun and interactive learning experience. Courses range from beginner to advanced levels and incorporates rewards and badges as you learn.
What's the Future of Business? Author Brian Solis Talks…
Brian Solis is principal at Altimeter Group a research-based business advisory firm in San Francisco. Solis is globally recognized as one of the most prominent thought leaders and published authors in…
MarketingProfs
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29 minutes 43 seconds
Free
MarketingProfs
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What's the Future of Business? Author Brian Solis Talks to Marketing Smarts [Podcast]
Free
29 minutes 43 seconds
Go to Course
Brian Solis is principal at Altimeter Group a research-based business advisory firm in San Francisco. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. I invited Brian to Marketing Smarts to discuss his most recent book What's the Future of Business: Changing the Way Businesses Create Experiences . Here are just a few highlights from our conversation. Create the experiences your customers want (4:28) "If our customer is sharing experiences about the products or services that they have or that they're using, how can we better understand them? Not just their expectations, but how can we take those and...create the experiences we want them to have and, in turn, to share... It is these shared experiences that are getting louder and louder and more concerted and concentrated with every day that passes. At some point, those shared experiences are going to outweigh and out amplify the things that we say about us and the things that we spend money to say about us. That...is what's going to affect and influence consumer decision-making in the long term." Social scoring and influence marketing are raising consumers' expectations (18:40): "People do believe that they are influential. I call it—lovingly, of course—the 'egosystem,' where people literally surround themselves by the businesses and people that they want. They are at the center of their individual universes. With that comes this great sense of connectedness. With that comes the ability to be more informed and engaged and empowered. As people become more empowered, their expectations escalate. Businesses are already dealing with a customer that expects more than they realize." When making buying decisions, connected consumers trust the opinions of peers with similar interests more than they trust the opinions of friends and family members (20:06): "You're not the only influencer as a brand. Traditional media isn't the only influencer. Traditional marketing isn't the only influencer. If there's one thing ' Generation C ' thrives and lives on, it's the shared experience of people like them. because those are they people they'll trust." Customers expect real-time responses (23:20): "There's this sort of window. When someone asks a question, regardless of where it is, if that answer doesn't come within minutes or even hours, the likelihood or propensity to make a decision is greatly reduced, and at 24 hours you can forget it... Your business needs to be structured around every one of [the] four moments of truth in real time, because that's where it's going." The future of business requires leaders, and lots of them (26:37): "Realize that how [businesses] are running the operation today, even if they're profitable, they're not competing for the future, they're competing for the moment... We are actually much more like managers than we are leaders, right now, with this incredible transformation that's taking place. The way the world's going to be ten years from now—or even five years from now—is not like it is today. We need leaders. We need people to start looking at things differently, to start looking at blank slates and not necessarily best-practices or case studies. We need people to start paving the way, so they become the case studies that other people look at." My conversation with Brian included much more. I encourage you to listen to the entire show, which you may do above, or download the mp3 and listen at your convenience. Of course, you can also subscribe to the Marketing Smarts podcast in iTunes or via RSS and never miss an episode! Marketing Smarts is brought to you by the MarketingProfs B2B Forum taking place October 9-11 in Boston, Massachusetts. The 7th Annual B2B Marketing Forum is the premier event for B2B marketers worldwide. This two-day event is packed with 42 sessions, 4 keynotes, tons of networking opportunities, a lot of fun, and more B2B business smarts than you'll find anywhere else this year. Marketing's full of choices. Choose B2B. BONUS: Use code " SMART " to get $100 off registration at mprofs.com/b2bsmart ! Music credit: Noam Weinstein .
MarketingProfs
MarketingProfs has live and recorded content from the best marketers in the field.
Create your first PowerPoint 2013 presentation
Watch these videos to learn how to use PowerPoint 2013. Get started with the new version to see how to do everyday tasks.…
Office Training
Free
Office Training
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Create your first PowerPoint 2013 presentation
Free
Beginner
Go to Course
Watch these videos to learn how to use PowerPoint 2013. Get started with the new version to see how to do everyday tasks.
Office Training
Office Training is a collection of free tutorials from Microsoft on their popular Office suite.
Beginner's Guide to Animation in Maya
In this collection of lessons we will learn the foundations for animating in Maya. Introducing the Beginner's Guide to Animation in Maya. In this course, we will start off by covering some ways w…
Digital Tutors
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29 minutes 23 seconds
Free
Digital Tutors
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Beginner's Guide to Animation in Maya
Free
29 minutes 23 seconds
Go to Course
In this collection of lessons we will learn the foundations for animating in Maya. Introducing the Beginner's Guide to Animation in Maya. In this course, we will start off by covering some ways we can view animation in Maya. We will then take a look at how to create and edit keyframes on the Maya timeline. After that, you will learn about the powerful Maya animation editor, the Graph Editor. And to wrap up this project, we will go over how to create a quick renders of your animations with playblasts. By the end of the course, you will understand essential terms and definitions and build a solid foundation for animating in Maya.
Digital Tutors
Learn to use the software that makes films and video games.
Content Strategy for Professionals: Engaging Audiences for Y…
NOTE: From June 9 to July 20, Northwestern will run the Content Strategy MOOC exclusively for its alumni. If you are a NU alum and have reached this page from the voucher link, you are enrolled in the…
Coursera
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1 month 12 days
Free
Coursera
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Content Strategy for Professionals: Engaging Audiences for Your Organization
Free
1 month 12 days
Go to Course
NOTE: From June 9 to July 20, Northwestern will run the Content Strategy MOOC exclusively for its alumni. If you are a NU alum and have reached this page from the voucher link, you are enrolled in the upcoming June session. If you have any questions about the MOOC, please contact the Media Management Center at mediamanagementcenter@northwestern.edu The next public session will begin in October 2014.
Coursera
Free classes from the world's top universities.
English Composition I: Achieving Expertise
English Composition I provides an introduction to and foundation for the academic reading and writing characteristic of college. Attending explicitly to disciplinary context, you will learn to read cr…
Coursera
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2 months 24 days
Free
Coursera
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English Composition I: Achieving Expertise
Free
2 months 24 days
Go to Course
English Composition I provides an introduction to and foundation for the academic reading and writing characteristic of college. Attending explicitly to disciplinary context, you will learn to read critically, write effective arguments, understand the writing process, and craft powerful prose that meets readers’ expectations. You will gain writing expertise by exploring questions about expertise itself: What factors impact expert achievement? What does it take to succeed? Who determines success? Since personal investment yields better writing, you can select an area of expertise meaningful to you (a hobby, trade, profession, discipline, etc.) for your major writing projects, which will be drafted and revised in sequenced stages: a critical review to an argument about expertise (600-800 words); an explication of a visual image (600-800 words); a case study of an expert (1000-1250 words) and an Op-Ed (500-750 words). Your writing will be central to the course as we create a seminar/workshop structure with peer response and selected instructor feedback. Two overarching assumptions about academic writing will shape our work: 1) it is transferable; 2) it is learnable. Being an effective academic writer involves asking meaningful questions and engaging in complex dialogue with texts and ideas. These skills are useful across virtually all academic disciplines and they provide a valuable means for making sense of non-academic experiences as well. Perhaps even more important, though, is that learning how to write effectively does not require inspiration or genius, but hard work, reflection, and feedback. This means that, with practice, dedication, and working with others, you can be an effective academic writer and contribute your ideas to important, ongoing conversations. Let's start now. Share why you want to improve your writing Learn what other says about their motivations **English Composition I has earned a Certificate of Recognition from Quality Matters, a non-profit dedicated to quality in online education.**
Coursera
Free classes from the world's top universities.
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