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Suzy B. | Elance
 
176985602337900
Last Sign-in: May 23, 2014

Suzy B.

Copywriter / Content Creation / Social Media Mgmt
   United States
  |   Tujunga, CA

Overview

Minimum Hourly Rate $16

Professional, dependable writer with over twenty years of experience in copywriting, SEO, SEM and social media for Fortune 500 and mid-size companies. Established writer in award-winning magazines and major newspapers, best-selling nonfiction author. Social media, content creation, blogging, site copy, business proposals, press releases, Facebook campaigns, article writing. Agency and traditional advertising background with proven ability to increase traffic, drive conversions and integrate online and offline marketing campaigns. Clients...

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Aug 13, 2013|Copywriting|$117|Completed
Jun 6, 2013|Web Content|$92|Completed
May 1, 2013|Article Writing|$90|Completed
Apr 9, 2013|Other - Writing Services|$50|Completed
|
4.7

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Portfolio

Skills (10)

Tested
direct response copy
business briefs
B2B copy
B2C copy
article research
digital marketing
print advertising
social media marketing
Facebook posting
banner ads

Service Description

• Creating website content, direct response and search ad copy, optimized for SEO
• Managing social media including original Facebook content; writing blog posts and articles
• Writing client documents, articles, press releases, business proposals, executive summaries, emails, newsletters and web content.
• Creating, managing and optimizing PPC, mobile and content campaigns in Google, Bing and Yahoo
• Uploading and updating daily content and copy changes in CMS systems
• Generating keywords and copy for Bing, Yahoo and Google PPC and mobile accounts
• Optimizing website and search copy for SEO
• Generating keywords and copy for Bing, Yahoo and Google
• Web analytics
• Monitoring and analyzing daily performance reports and quality scores
• Presenting results and KPIs for optimization
• Conducting A/B copy and landing page tests and developing action plans for growing opportunities
• Optimizing for customer acquisition and brand awareness
• Researching and presenting audience insights and competitive analysis

PROFESSIONAL EXPERIENCE
2011 - Present
Copywriter, SEO / SEM Consultant

• Currently working as a freelance consultant, copywriter and SEO / SEM manager for independent clients and agencies including WebMetro, San Dimas CA and The Ocean Group, Santa Monica CA. Primary verticals include recreation, retail, the...

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Employment

Yahoo Search Marketing
Senior Creative Strategist
2005 - 2011
Overture Services
Editor
2004 - 2006
The Mednick Group
Production / Design / Copywriting
1995 - 2002
LFP Publishing
Art Director / Freelance Writer
1991 - 1995
Men's Look Magazine, Black and White Photography Magazine and more

Education

L.A. Trade Tech
Associate Arts
1995 - 1997
Art Center college of Design
Bachelor
1973 - 1976
El Camino College
Associate Degree
1971 - 1973

Keywords

copywriter
article writing
blogging
freelance writer
website content
My Snapshot
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
1
1
4
Total
Milestones
Hours
Reviews
Recommend
Clients
Total
Repeat
Earnings
Total
Per Client
Identity
Username
Advercite
Type
Individual
Member Since
August 2012
Elance URL
Verifications
0
Suzy B. | Elance

Suzy B.