Hi. I'm Ellen Lytle, a writer, designer, and instructional developer specializing in marketing communications, publishing, medical/academic media, and training projects. Over the past 20 years, I've researched, written and designed sales collateral, publications, PowerPoint presentations, WordPress websites, corporate identity programs, books, magazines, annual reports, and catalogs in both print and electronic formats. My award-winning design is classic, bold and distinctive. I am dependable, pleasant and deadline-oriented. I have two...
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Custom Folder, Business Card, and inserts on stationery. Small sports figures represent...
Ghostwriter and designer of four book series on business topics
Art-directed and designed national magazine
wrote and designed folded sales sheet
WordPress website enables client to update copy and photographs.
Edited copy and designed Interface for app
Book pages for technique manual and catalog of surgical equipment
Edited and designed for Smith & Nephew, a division of Johnson & Johnson
Rack cards and paperboard boxes with die-cut fronts and pre-formed trays
Plastic packaging for spa shampoo and bath salts
Corporate identity system for large medical practice.
1970s Format Radio Station
Self Storage Association professional seminar series
Black and white newspaper ad announcing spring and summer events
Two-color ad for magazine
I promise to contact clients at least every 72 hours with an update - more often on projects with quick deadlines. I communicate closely with clients through phone calls, conference calls, email and Skype. All projects begin with a thorough analysis of the client's current situation and goals for the project. Clients are presented with color sketches in PDF or JPG formats to approve before proceeding with the next phase of the project. Clients will receive an archive copy of all files produced on their project by mail. We do not retain any copyrights to design or written work and clients will receive written confirmation to that effect when starting a project. I send a short 1-2 page written understanding of the project to the client to approve before starting.
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The Medici Center Think Tank
2009 - 2010
- Supervised daily operations and purchasing. Coordinated all communications and meetings of the board of trustees, advisory board and standing committees.
- Wrote and designed marketing...
Smith & Nephew / Johnson & Johnson
Contract Position: Editor and Designer
2007 - 2008
One year contract position to design and edit a 200-page surgical technique guide and product catalog. Employed corporate identity guidelines to protect brand consistency in both the print and...
Art Institute of Atlanta
2001 - 2007
– Taught graphic design courses in Design History, Typography, Intro/Advanced Layout, Publication Design, Corporate Identity, Design Research, Portfolio, and Senior Project.
– Taught web design...
Georgia Institute of Technology (Georgia Tech)
Writer and Editor of University Publications
2000 - 2000
Contract position writing and editing press releases, university publications, and
alumni magazine articles
Tele-track Credit Bureau
Marketing Communication Director
1999 - 1999
Six month contract position to write and design marketing communications including print, presentations, direct mail and trade show exhibits. Wrote, designed and managed website. Supervised...
Multifile Publishing Co.
Publisher / Editor / Art Director
1995 - 1999
Published two full color 48-page local newsmagazines featuring entertainment,
interviews and lifestyle information for young professionals. In 18 short months, circulation reached 25,000 and...
Tischbein Design, Covington, KY
Senior Copywriter & Designer
1994 - 1996
Researched, wrote and designed print collateral including ads, annual reports, brochures, newsletters and catalogs for corporate, industrial, media, government and medical clients.
Northern Kentucky University
Asst Professor, Coordinator Graphic Design Program
1986 - 1993
– Taught courses in Typography, Layout, Packaging Design, Environmental Graphics, Publication Design, Corporate Identity, Illustration, Computer Graphics, Printing and Production, and...
University of Cincinnati Medical Center
Medical Communications Specialist
1979 - 1983
Designed and produced print, slide presentations, trade show exhibits and media materials for medical center marketing, biomedical communications and academic publishing.
Assistant Art Director
1977 - 1978
- Designed magazine columns, calendar, special sections and feature articles.
- Art-directed photo shoots with models. Solicited props from local businesses.
- Developed editorial concepts with...
University of Cincinnati
Master of Design - Graphic & Digital Design
1987 - 1989
Miami University (Ohio)
Master of Arts Instructional Media & Communication
1984 - 1986
University of Cincinnati
Bachelor of Science - Graphic Design
1974 - 1979
Cambridge University - UK
1973 - 1974