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Ailsa F. | Elance
 
176985602337900
Last Sign-in: Aug 3, 2014

Ailsa F.

Marketing expert, business writer, translator.
   United States
  |   Stirling , NJ
  |  8:04 am Local Time

Overview

Minimum Hourly Rate $22

I'm an internationally experienced marketing manager, business writer and translator. I have over twenty years experience working in marketing at a senior level both in the USA and in Europe, across a variety of industries both public and private sector.

I have extensive experience of marketing strategy and planning, campaign development and execution, media buying, website creation, development of marketing collateral and public relations.

My career has always involved writing. I have written website content, newsletters, corporate...

Read More »
Aug 31, 2012|Article Writing|$53|Completed
Aug 29, 2012|Creative Writing|$131|Completed
Apr 23, 2012|Translation|$55|Completed
|
5.0
Dec 14, 2011|Other - Writing Services|$132|Completed

View All »

Portfolio

Magazine articles written for construction company magazine.
An original piece of writing (as yet unpublished) that I wrote for my healthy eating...
Article written Spring 2012 for Ideal Living magazine, a quarterly publication...

Skills (8)

Tested
Business Writing
Business Writing Skills Test (UK Version)
My Score
avg
Passed
English
Understanding differences in British and American English Test
My Score
avg
French-English Translation
French To English Translation Skills Test
My Score
avg
Passed
German-English Translation
Online Writing
Online Article Writing and Blogging Test (U.S. Version)
My Score
avg
Passed
Report Writing
Market Research
Market Research Test
My Score
avg
Marketing
Marketing Methods and Techniques Test
My Score
avg

Service Description

Marketing strategy and campaign development,
Campaign execution,
Website creation (planning site content, content gathering, copy writing)
Writing:
- copywriting
- website content
- corporate brochures
- newsletters
- sales letters
- blogs
- social media
- press releases
Translation services - French and German into English.

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Employment

Tilcon NY Inc
Marketing Manager
2004 - 2010
I have an ongoing contractor relationship with this organization as a marketing consultant and writer. Responsible for company marketing activities including marketing strategy development, all...
Glasgow City Council
Events Marketing Manager
2003 - 2004
Solely responsible for development and execution of marketing campaigns to promote city events. Campaigns included development of creative concept, media selection including web, outdoor, radio,...
Motorola
Direct Marketing Manager - Europe
1996 - 2002
Marketing manager within small business unit that developed Motorola Direct, Motorola's first ecommerce website and direct sales unit to sell branded cell phone accessories across Europe by phone...
Keyline
Database Marketing Manager
1994 - 1996
Developed marketing database for use by construction materials organization to develop CRM techniques and direct marketing programs.
Zenith International
Market Research Associate
1990 - 1992
Conducted research - desk, telephone interviews, face to face interviews, industry analysis, trade and market data, in French and German, for a business that produced industry analysis on the...
SITE International
Technical Translator
1988 - 1990
Technical translator based in Paris, France. Translated industrial documents, primarily for the aerospace industry from French into English.

Education

University of the West of England
Masters Degree in Marketing
1991 - 1993
University of Bath
BA Joint Honours French and German
1984 - 1988

Keywords

Marketing services
Translation
Business writing
Copywriting
Blog writing
Website content
Press releases
Social media
Sales letters
Marketing literature
My Snapshot
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
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Identity
Username
AilsaFerguson
Type
Individual
Member Since
September 2011
Elance URL
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Ailsa F. | Elance

Ailsa F.