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Alastair Sloan | Elance
 
176985602337900
Last Sign-in: May 30, 2013

Alastair Sloan

Experienced marketing expert (P&G, Unilever)
   United Kingdom
  |   London, London

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Overview

Minimum Hourly Rate $20

Marketing expert with 3 years experience (P&G, Unilever) in business management, communications and PR. Highly motivated, especially by social enterprise projects. Excellent copywriter with flair for concise communication. Non-conventional thinker and entrepreneurial spirit. Previous experience in music industry.

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Portfolio

This details my commercial work for Procter & Gamble / Unilever, as well as my...
Press Release for "Mongolian Mixtape Marathon"
Unique Vinyl Competition to win Record Player 2012
I interviewed Clive Chin (Jamaican reggae producer, who worked with Bob Marley) for...
I interviewed Roni Size (UK drum & bass producer and DJ) for Smart Shanghai, an...
I wrote about several tracks chosen by Clive Chin (iconic Jamaican reggae producer) for...

Skills (4)

Tested
Management Skills Test
My Score
avg
Marketing Management Test
My Score
avg

Service Description

1. Communication consultancy - helping with crafting brand identities, missions, values, voice and advertising. Experience working with two of the worlds largest "billion dollar" brands

2. Marketing consultancy - help get your product, proposition, price, promotion, packaging, positioning and distribution right and grow your business. Especially interested to work with social enterprise or non-profit organisations, as well as brands.

3. Copywriting services - play with words, avoid lifeless copy and engage your customers.

4. Research and insights - understand your market and your consumer from a qualitative and quantitative point of view. Glean hidden insights, rich knowledge of the competition, identify new opportunities.

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Employment

Unilever
Assistant Global Brand Manager
2011 - 2012
Procter & Gamble
Brand Manager
2010 - 2011
Spread The Noise
PR Consultant
2009 - 2010
Digital music promotion services specialising in distributing music to over 1000 music bloggers and influencers.

Education

University of Edinburgh
Philosophy (MA Hons)
2005 - 2009
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

marketing
advertising
copywriting
PR
management
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  • 12 months
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Identity
Username
alastairjgsloan
Type
Individual
Member Since
February 2011
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Alastair Sloan | Elance

Alastair Sloan