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Amie Weller | Elance
 
176985602337900
Last Sign-in: Jan 12, 2015

Amie Weller

Digital Marketing Specialist & Content Writer
   Australia
  |   Sydney, New South Wales
  |  9:40 am Local Time

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Amie Weller's identity has been verified.  Learn More

Overview

My experience in media, marketing & communications spans 10 years with roles both in specialist agencies (digital, social, creative) and with online publishers. Most recently I was Strategy Director at a boutique, award-winning digital agency based in Sydney leading a team of 6 and working on strategies, activation plans & content for a range of top tier consumer brands.

My experience lends itself well to B2B and B2C communications, marketing & social media strategies, online advertising plans, content strategies and content / blog /...

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Portfolio

I wrote this blog for a digital agency company website to promote the business and...
http://thefarmdigital.com/blog/opinion/native-advertising-will-this-be-yahoos-revenue-model-for-tumblr/
I created the presentation at the request of a client to summarise the learnings from...
http://www.slideshare.net/zanaida/how-brands-grow-a-summary-of-byron-sharps-book
The presentation was created for a client to understand the role for content and media...
I created this blog for a digital agency as a thought-leadership piece in response to...
http://thefarmdigital.com/blog/opinion/all-marketers-are-liars/
This was a personal opinion piece written in response to recent news and surveys that...
http://www.linkedin.com/today/post/article/20140708031937-15405315-why-digital-has-a-bad-rep?trk=prof-post

Skills (14)

Tested
Digital Strategy
Marketing Communications
Brand Development
Strategy
Online Advertising
Digital Media
Digital Marketing
Media Buying
Content Management
Online Marketing
Blogging Best Practices
My Score
avg
Social Media Marketing
My Score
avg

Employment

Self Employed
Digital Marketing Specialist & Content Writer
2014 - Present
I help grow businesses and brands of all sizes through an understanding & the application of digital and technology. I'm available for consultative, freelance & project-based work. My experience...
Miss Amara
CXO & Co-Founder
2014 - Present
Miss Amara is an online rug business. Our mission is to create an online shopping experience for rugs that is simple, stimulating and affordable. As a customer-centric business, we intend to learn...
The Farm Digital
Strategy Director
2012 - 2014
I lead the Strategy & Social (a team of six) and am responsible for leading strategic frameworks (business, communications & brand planning, always-on, campaign, media, social and web), research,...
The Farm Digital
Digital Strategist
2011 - 2012
Building brand, campaign, website & media strategies for clients including: Johnson & Johnson Kimberly Clark Sara Lee Bakery Pacific Magazines Douwe Egberts Master Blenders The Smith Family Greens...
The Farm
Account Director
2010 - 2011
Responsible for driving client partnerships and supporting client business objectives through strategy development, account planning & commercials. I managed the Johnson & Johnson Pacific Beauty &...
Spiral
Business Development Manager & Digital Strategist
2009 - 2010
Spiral operates 3 integrated business units (Digital, Media & Lab) that allow brands to connect, recruit and retain a digital audience through all stages of the customer journey. Spiral is a one...
Heavy.com
Account Manager
2008 - 2009
Online advertising, business development, content (licensing, distributing and branding) - the commercial development of Heavy.com in Australia and New Zealand. Clients include Microsoft Xbox, Sony...
Hyro Limited
Wireless & Broadcast
2007 - 2008
Media buying and Advertising sales and content management of Australian Idol mobile portal. Wireless & Broadcast clients included ABC, Network Ten, Foxtel, Roadshow Entertainment & Heavy.com
Omnigraphics
Account Manager
2004 - 2007
Production, sales and client management and administration for a large format print company (outdoor media) - working with outdoor companies such as Eyecorp, Cody and Network outdoor, advertising...
Commonwealth Bank
Cash Trader
2003 - 2004
Anticipating cash needs of branches and ATMs throughout Australia and purchasing the cash required from other banks.
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

online marketing
online advertising
digital marketing
digital advertising
advertising strategy
online strategy
digital strategy
social media
social media strategy
article writing
blog writing
content writing
blogging
writing
e-book
My Snapshot
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  • 12 months
  • Lifetime
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Identity
Username
amieweller
Type
Individual
Member Since
May 2014
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Amie Weller | Elance

Amie Weller