Results-driven public relations professional with 10+ years experience in consumer and high-technology, garnering coverage in top-tier publications and media outlets.
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Established relationships with key business press, PC trade and consumer lifestyle media, influencers and bloggers, including Associated Press, Reuters, Wall Street Journal, Business Week, PC World, CNet, ABC's Good Morning America, NBC's Today Show, Good Housekeeping, O - The Oprah Magazine, and Martha Stewart Living.
Strategic PR and marketing experience working with a wide...
Acer America Corporation
Media & Analyst Relations Manager, Pan America
April 2006 to April 2013
Corporate spokesperson for Acer mobile PC and tablet products. Responsible for product communications and media activities in US, Canada and Latin America territories. Managed product launch activities including crafting press releases, social media, and associated marketing materials, coordinating press tours, reviews programs, special events and tradeshows.
Krause Taylor Associates
Senior Public Relations Associate
May 2004 to April 2006
Managed press and analyst outreach programs for a variety of early-stage consumer technology start-up companies, including Sling Media’s introduction of Slingbox, SixApart’s Typepad service and Aliph’s Jawbone headset. Coordinated media launch plans, press and analyst tours, product campaigns, piloted reviews program, coordinated speaking and product award opportunities.
Cinequest San Jose Film Festival
PR & Development Manager
October 2003 to May 2004
Responsible for festival’s fundraising and publicity programs, which successfully generated more than $150,000 in via corporate sponsors and private donors. Created grant proposals and pitches targeted at C-level/decision making executives. Lead PR campaign and was spokesperson for the 12-day film festival including outreach to local and national print and broadcast media.
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