As an award-winning copywriter, I've been burning brands into the minds of others with clients like The Bahamas, Jell-O, Coco-Cola, Life Savers, AT&T, Johnson & Johnson, Gillette, General Electric, P&G, Burger King, Seagram's, DeBeers Diamonds, Fruit of the Loom, TIME Magazine, Hilton Hotels, Baby Ruth, Ralston Purina, Vick's Cough drops, Hasbro Toys, Excedrin, TV Guide, U.S. Army and Nyquil.
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Having worked on more than 80 national brands and winning over 50 major awards for excellence in advertising, I know that company names, product names...
Feb 13, 2015|Marketing Strategy|Private|Working
Feb 5, 2015|Marketing Strategy|Private|Working
Feb 5, 2015|Other - Sales & Marketing|Private|Working
Here are just a few of the headlines and taglines I've written for major companies.
JELL-O: It tastes as good as it wobbles
DIET JELL-O: Where there's no will, there's a way
LIFE SAVERS: With Life Savers, everybody breathes easier
NORDIC SKI EQUIPMENT: Reach a new high
FOR AN AD AGENCY WITH A REP FOR LONG-TERM CLIENTS: Known by the companies we keep
A Jell-O commercial I had written was called ?a minor masterpiece? by Advertising Age. A Life Savers spot I wrote was glowingly reviewed in Newsweek.
REVEALING QUOTES ABOUT MILT
?Milt, thanks for the creative genius behind my
new company, ENERGEE and the tagline, The
Alternative Source. Thanks for helping me get
my dream started.?
---Mark Murphy, President/CEO
?Your stuff needs to be read by a much wider audience.?
---Al Hampel, former Creative Director at Benton & Bowles
?Milt Lowe is hysterically funny!!!?
---Susan Shapiro, writing instructor and author of 5 books
?You and Andy Rooney must have been great pals.?
---Denny Tillman, professor of photography at Fashion Institute
?Excuse me if I compare your thinking with George Carlin's.?
---Elaine Charney, former art director at Young & Rubicam
?I loved your book, your humor, and your excellent writing.?
---Keith Rush, The Keith Rush Radio Show
?I just love Milt ? love his writing ? love his humor.?
---Wendy Kaufman, former beloved Snapple Lady
To see more samples of my work, drop in on my website: brandburner.net
Remember, BRAND BURNER is the name. And...
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