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Brooke S. | Elance
 
176985602337900
Last Sign-in: Dec 9, 2013

Brooke S.

Marketing and Public Relations for Start-ups
   United States
  |   Mountain View, CA

Overview

Minimum Hourly Rate $150

New to Elance, Playbook Communications is a public relations and marketing consultancy for start-ups in the technology space. Playbook can help get your brand or product off the ground using methods tested and perfected by larger companies like Vonage and Sharp Electronics.

Playbook's marketing and communications programs have worked for companies large and small.

Brooke Schulz Fernandez, Playbook's principal, has broad experience in the public relations and marketing communications domain -- media relations, messaging, financial and...

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Skills (1)

Tested
Public Relations

Service Description

Brooke Schulz Fernandez was a marketing executive with Vonage for 5 years. During her time there, Brooke conceived and executed successful communications programs that sold over 500,000 customers on Vonage's pioneering phone service in two years. In addition to product related publicity activities, Brooke oversaw several regulatory wins for the company and successfully managed multi-disciplinary teams during the company's IPO and legal cases.

Brooke has over 10 years of experience in the public relations field. Prior to Vonage, she managed communications programs at Weber Shandwick Worldwide for clients in a variety of spaces including consumer electronics, Internet, telecommunications, consumer products, healthcare and travel.

Brooke holds a bachelors degree in English from University of California at Los Angeles. In 2008, Brooke earned a Masters of Science in Management (MBA equivalent) from Stanford's Graduate School of Business.

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Employment

Vonage Holdings Corp.
Senior Vice President, Corporate Communications
2002 - 2007
VONAGE HOLDINGS CORP. Senior Vice President, Corporate Communications ** Designed and implemented marketing communications initiatives to...

Education

Stanford University, Graduate School of Business
Masters of Science in Management
2007 - 2008
University of California, Los Angeles
Bachelor of Arts, English
1995 - 1998

Keywords

Public Relations
Marketing
SEO
Copywriting
Communications
My Snapshot
Elance Level
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  • 12 months
  • Lifetime
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Private
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Identity
Username
brooke_fernandez
Type
Individual
Member Since
October 2008
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Brooke S. | Elance

Brooke S.