MBA qualified with a major in Marketing, I have acquired specialist knowledge of the intricacies of the business world. I have also worked in many fields across the industry, including advertising, copy writing, direct marketing, public relations and web project management. I am bilingual, working in both English and Spanish and have a wide experience of travel and work in foreign countries. Over the years I have built up various volumes of on-the-fly travel articles and adventure stories and have worked and lived in countries as diverse...
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Feb 21, 2011|Copywriting|$360|Completed
Logo Christina Comben Copywriting Services
MBA in Marketing / BA Marketing & Communications / Copy Writer / Project Manager / Public Relations / Native Spanish/ Native English
I offer copywriting, article writing, proof reading and translation services. I am a freelance writer and produce content for business to business web sites and marketing materials. I am also a travel writer and have built up a collection of in-depth, adventure articles from across the globe.
There is a vast amount of information out there - some of it good, some of it bad ÃÂ¢Ã¢âÂ¬Ã¢â¬Å the vast majority merely fades into the background. So how do you stand out from your competitors and make your website and marketing materials compelling? The trick is in finding the balance between communicating a professional and credible image without alienating your audience.
Many websites fail to deliver their message because they are too one sided and commit the cardinal sin of forgetting whatÃÂ¢Ã¢âÂ¬Ã¢âÂ¢s in it for the reader. OK, so your company has been selling auto parts since 1982ÃÂ¢Ã¢âÂ¬ÃÂ¦ but what does that mean for your prospect? Typical and plentiful are the stuffy, business websites that launch into a monologue about targets, sales performances, growth, profitÃÂ¢Ã¢âÂ¬ÃÂ¦ one more wrong word and youÃÂ¢Ã¢âÂ¬Ã¢âÂ¢ve lost your prospect before you can say ÃÂ¢Ã¢âÂ¬Ã
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World Investment News
International Business Consultant
2010 - Present
Project in Honduras. Headquartered in Madrid, this international press agency sends out business consultant for 3-4 months to developing countries to prepare economic reports. This has included...
Christina Comben Copy Writing Services
2010 - Present
Freelance sales copy writing for business Web Sites and marketing materials. Clients including security companies, recriutment firms and Web designers.
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2006 - 2008
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Head of Studies
2004 - 2005
English Institute, Madrid, Spain. Head of Studies. Teaching and planning of classes within a language school to children and adults. Coordination of fellow teachers, staff meetings, talks with...
2003 - 2003
Kent, UK. Press Officer. Temporary contract involving preparation of materials for press, coordination of fleet cars for test drives, managing press clippings, event organization, fostering and...
2002 - 2003
Direct Marketing for a portfolio of magazines and industry conferences. Generating sales through direct mail, email, list generation and telemarketing campaigns.
Harfield & Associates
2000 - 2001
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