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Doug H. | Elance
 
176985602337900
Last Sign-in: Oct 24, 2014

Doug H.

Sales and Marketing Copywriter - Email Copywriter
   United States
  |   Ventura, CA
  |  8:42 am Local Time

Overview

Minimum Hourly Rate $50

Why you should consider hiring me to help with your direct marketing efforts…

Results matter…For the past 13 years, in creative and marketing communications director roles at three multi-million dollar direct marketing corporations to freelance copywriter and consultant, I have helped dozens of businesses generate more revenue, cut advertising costs, and boost profits.


Read More »
Mar 21, 2014|Website Design|Private|Completed
May 29, 2011|Email Marketing|Private|Working
Feb 28, 2011|Website Design|Private|Working
Feb 23, 2011|Graphic Design|Private|Completed

View All »

Portfolio

Skills (10)

Tested
email copywriting
direct response
persuasive writing
campaign management
campaign planning

Service Description

Services:

Direct response copywriting for:
Sales letters, landing pages, emails, call center scripts, long and short form infomercials and radio commercials, etc…

Direct marketing consulting:
Strategic planning, multi-channel marketing, needs assessments, media buying and planning, business development (identifying and negotiating partnerships).

Direct response creative direction:
Direct response design and consulting, conversion optimization

Accomplishments:
• Helping one startup go from $500k in sales to $14mm in sales in two years
• Helping one business go from $3mm to $6mm in sales in 10 months
• Negotiating media contracts which lowered new customer acquisition costs by 45%
• Writing several multi-million dollar sales letters for numerous businesses including one letter for an tangible investment company that beat a 27 year Jay Abraham control
• Identifying and negotiating profitable partnership deals for several businesses

Testimonials:

Doug is very passionate about his work and designing solutions that drive results for his customers. He is a true leader when it comes to his understanding of what it takes to be successful online. He has served in all capacities of the industry and is among the most capable in the online revenue development business. The results are amazing! We love the fact he is knowledgeable and passionate for what he does. He is always there for us. We are very lucky to have him as our permanent business partner and looking forward to many...

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Employment

Self
Copywriter and Marketing Consultant
2009 - Present
Ventura College
Business Information Systems Instructor
2006 - Present
Lectured on Business Information Systems, online marketing, and writing for the web. Made use of my people skills to teach and lead large diverse groups with different skill levels. Taught...
Laguna Marketing Group
Marketing Communications and Business Development Specialist
2007 - 2009
Negotiated media contracts resulting in a 45% lower cost of new customer acquisition. Improved landing page conversions by 3% on our top selling product and improved conversions on our other pages...
Essoll LLC
Online Marketing Manager
2004 - 2008
Managed Pay Per Click(PPC) campaigns and reduced customer acquisition costs 30% by improving landing page quality scores and raising conversions. Negotiated media buys to drive new customer...
John Hinde International
Copywriter/Graphic Designer
2006 - 2006
Wrote sales and marketing copy for numerous souvenir products distributed throughout the United States. Worked on several award winning designs that solidified the high quality artwork expected by...

Education

University of Westminster
Master's of Journalism (with distinction)
2004 - 2005
Washington State University
Bachelor's in Social Science
1999 - 2005
Overview  |  Job History  |  Portfolio  |  Resume/C.V.

Keywords

sales letter writer
copywriter
advertising copywriter
graphic designer
marketing consultant
web designer
landing page design
marketing copywriter
direct response copywriter
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  • 12 months
  • Lifetime
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1
0
Total
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Total
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Private
Private
Total
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Identity
Username
chongfooey
Type
Individual
Member Since
October 2007
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Doug H. | Elance

Doug H.