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Cheryl Munson | Elance
 
176985602337900
Last Sign-in: Jul 11, 2014

Cheryl Munson

Business Plans.Marketing.Advertising.Copywriting.
   United States
  |   Atlanta, GA
  |  1:38 am Local Time

Overview

Top Ranked on Elance across multiple categories: Business Plans, Marketing, Analytics, Advertising, more. Strategic. Focused. Results-Driven. Award-winning background in advertising, marketing and business development, with verifiable Fortune 500 corporations. I take proven marketing principles used by Fortune 500 companies and put them to work for businesses, new ventures, start ups, non-profits, NGOs and individuals --- of any size and at every stage of development to guide success and to business funding. Core Expertise: Business Plans,...

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Jul 1, 2014|Research & Surveys|Private|Working
May 29, 2014|Business Plans|Private|Completed
|
4.7
May 28, 2014|Business Plans|Private|Dispute
May 23, 2014|Business Plans|Private|Working

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Portfolio

... from Elance clients and executives in the advertising and marketing industries.
20+ years experience working on brands you know as well as your ABCs.
Wrote and designed PPT for online mentoring start-up venture
User interface model developed for client, including all elements - from writing to...
Target consumer and end user categories for online mentoring venture
Well designed pages make business plans more interesting and engaging for readers.
Television and print campaign to launch the Sebring line, targeting African American...
The Future of Flight: 32 page, four-color book for Hartsfield Jackson - the nation's...
Outdoor billboard to promote sales of OLAY Regenerist at Wal-Mart stores nationwide.
Outdoor billboard campaign targeting Wal-Mart buyers to promote sales of OLAY...
Outdoor billboard campaign targeting Wal-Mart buyers to promote sales of Regenerist...
Shopper Marketing campaign to launch PROCTER & GAMBLE's Ribbons body wash in over...
Award-winning multi-vendor event to promote everything beyond the dress - skincare,...
Print, Radio and On-Premise Event Campaign
Print, Radio, Events, On-Premise Marketing
Print brochure for employee recruitment efforts at major US colleges and universities...
My Day. My Way. Procter and Gamble sponsored puberty education program and event held...
Recruitment campaign targeting youth ages 17-21 to join the United States Army. Role...
Print and Transit campaign to increase awareness and applications to become a foster...
Business Plan - Insurance Agency LLC Partnership
Sample Executive Summary

Skills (8)

Tested
Business Plans
Business Planning
My Score
avg
Analytics
Analytics
My Score
avg
Passed
Report Writing
Report Writing Test
My Score
avg
Advertising
Advertising Skills Certification
My Score
avg
Market Research
Marketing
Marketing Analytics Fundamentals
My Score
avg
Online Writing
Microsoft PowerPoint

Service Description

Consulting Services & Capabilities:

Business Plans, Marketing Strategies, Competitive Analysis, Grants, Advertising Copywriting, Online Content, B2B, B2C, Ghostwriting, Direct Response, Competitive Research, Ghost Writing, New Business Pitch, New Product Launches, Newsletters, PowerPoint Presentations, Press Releases, Research Qualitative Analysis, Social Networking Content, Website Development, White Papers.

Media Capabilities:

Print, Radio, Television, Digital/Online//Web, Out-of-Home, Shopper Marketing


Advertising Agency Experience:

Saatchi & Saatchi X - Shopper Marketing, Foote Cone & Belding, Burrell Communications, Leo Burnett USA.

Brand Experience:

American Express, Armour Dial, BellSouth, Brown Forman Beverages, General Motors, Castle & Cooke, The Centers for Disease Control & Prevention, The Clorox Company, Coca-Cola USA, Daimler Chrysler, General Mills, The Georgia Lottery, Levi Strauss & Company, Miller Brewing Company, Novartis Pharmaceuticals, Procter & Gamble, Pfizer Pharmaceuticals, Tyson Foods, The United States Army, Wal-Mart Stores, Wyeth Pharmaceuticals.


Education

University of Wisconsin-Madison, School of Journalism, Bachelor of Arts

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Employment

BURRELL COMMUNICATIONS
SHOPPER MARKETING CONSULTANTS
2006 - 2007
Provided shopper marketing consultant services for Burrell New Business Development team on agency pitches including (but not limited to) COCA-COLA USA and DELL Computers.
SAATCHI & SAATCHI X
CREATIVE DIRECTOR
2004 - 2006
Creative Director for agency's largest creative team, leading work on all PROCTER & GAMBLE health and beauty brands including: CoverGirl, Pantene, Olay, Secret, Always, Tampax and Clairol....
C MUNSON CREATIVE SOLUTIONS
PRESIDENT
1984 - 2006
Worked on brands including (but not limited to): GENERAL MILLS, AMERICAN MOTORS-BUICK DIVISION, DAIMLER CHRYSLER, BELL SOUTH, MILLER BREWING COMPANY, GOLD BOND, THE UNITED STATES ARMY, TURNER...

Education

University of Wisconsin - Madison
Journalism, Advertising Sequence, Bachelor of Arts
-

Keywords

business plan
marketing
strategy
advertising
research
content writer blogger
advertising copywriter
marketing business plans
retail marketing sales promotion
branding
web content
product reviews
marketing strategy
ghostwriter
powerpoint
My Snapshot
2
Elance Level
Level represents activity and experience on Elance. Freelancers start at Level 1 and achieve higher levels through their work. A higher "Level" indicates greater earnings, ratings and other achievements on Elance. Learn More »
  • 12 months
  • Lifetime
Jobs
Total
Milestones
Hours
Reviews
4.5
Recommend
Clients
Total
Repeat
Earnings
Private
Private
Total
Per Client
Identity
Username
CMProWriter
Type
Individual
Member Since
May 2010
Elance URL
Verifications
0
Cheryl Munson | Elance

Cheryl Munson